Upcoming Workshops:
Energy Reductions Through Lean Thinking
This workshop will review the basic concepts of lean thinking, energy management systems, energy audits, and how lean thinking projects could lead your firm to significant energy reductions.
Date and Location: September 10, 2010. South Boston, VA
Registration: is $35 includes materials, coffee break, and boxed lunch. Please go to http://www.ialr.org/news/event-registration to register.
Process Improvement Frameworks
This workshop will give the basic knowledge on different process improvement frameworks such as Value Chains, Supply Chain Management, Business Process Management, and Enterprise Resources Planning that can help your firm to decrease cost and positively impact customer satisfaction.
Date and Location: October 22, 2010. Blacksburg, VA
Registration: is $35 includes materials, coffee break, and boxed lunch. Please go to http://www.cpe.vt.edu/reg/pifw to register.
Supply Chain Management: Trends, Opportunities, and Challenges
This workshop will focus on the most relevant aspects of supply chain management. We will review SCM basic concepts, third party logistics, SCM information technologies, and supplier relationships among other topics. We will focus on new trends and challenges in SCM that today firms need to be aware of to successfully compete in the market place.
Date and Location: November 12, 2010. Danville, VA
Registration: is $35 includes materials, coffee break, and boxed lunch. Please go to http://www.ialr.org/news/event-registration to register.
For more information on any of the workshops visit www.woodinnovation.org or contact Dr. Henry Quesada at quesada@vt.edu or (540) 231-0978.
Angela Riegel
Wood Science and Forest Products
Brooks Center (0503)
Virginia Tech
Blacksburg, VA 24061
Telephone: 540/231-7107
Fax: 540/231-8868
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Forest Products Marketing
VIRGINIA POLYTECHNIC INSTITUTE AND STATE UNIVERSITY An equal opportunity, affirmative action institution Invent the Future College of Natural Resources and Environment Center for Forest Products Business Alfred P. Sloan Foundation Affiliate Dept. of Wood Science & Forest Products Brooks Center (0503), 1650 Ramble Road Blacksburg, Virginia 24061 540/231-7679 Fax: 540/231-8868 E-mail: rsmith4@vt.edu www.woodscience.vt.edu/cfpmm July 9th, 2010 The Center for Forest Products Business at Virginia Tech announces a workshop in Forest Products Marketing to be held at the Wood Education Research Center in Princeton, West Virginia on October 27 and October 28, 2010. This course is designed to introduce or enhance the skills of marketing professionals within your organization. This workshop is for new personnel to the forest products industry or those companies who want to develop a competitive advantage through the marketing concept.
Specific topics include:
1. An overview of the current forest products industry;
2. Why firms should focus on marketing in their organization;
3. What is forest products marketing;
4. The 4 Ps’ of marketing as they apply to the forest products industry (Pricing, Promotions, Products and Distribution);
5. Developing a marketing strategy for your company;
6. Marketing research for the industry;
7. Sales techniques for the forest products industry;
8. Green marketing (certification, green building issues); and
9. International marketing and markets;
The faculty involved in the workshop include: Bob Bush, Tom Hammett, Henry Quesada and Bob Smith from Virginia Tech and Al Schuler from the USDA Forest Service at Princeton, WV. The workshop fee of $455 ($400 for employees of companies that are members of the Center for Forest Products Business) covers registration, instructional materials, coffee breaks, continental breakfasts and lunches. Registration deadline is October 9, 2010. The class is limited to the first 30 participants. Registration for the workshop can be found at http://www.cpe.vt.edu/forestpm/index.html or contact Alissa VanDeventer Project Manager Continuing and Professional Education Virginia Tech (MC 0364) 702 University City Blvd. Blacksburg, Va. 24061 P: 540.231.2014 F:540.231.9886 avandeve@vt.edu This workshop is being sponsored by USDA Wood Education Research Center, Center for Forest Products Business at Virginia Tech, the Virginia Forest Products Association and the Hardwood Manufacturer’s Association. For further information contact Bob Smith at rsmith4@vt.edu or 540-231-7679. UÉu